Successful tradie websites do a few things right. They tend to be found on the first page of Google, look modern, have a contact number clearly visible and they tell the reader clearly what they do. You know if your website isn’t performing well. No one can find it and the last time you worked […]
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Working from home will sound fantastic to some. As workplaces around Australia and the world have suddenly closed their offices, people are abruptly finding out what the life of a freelancer is like. Not only that, but schools have done the same. For the first time this generation, everyone is at home fighting for prime real estate […]
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Just like words, images tell a story. With camera phones improving with every new release, why would you pay for a professional photographer? A professional photographer is usually called upon for weddings, school photos and maybe a graduation. But, what about your business? Can you rely on your camera phone to show the quality of […]
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Copywriting and content writing are marketing terms most people just have no idea about. Even more confusing, I’m an SEO copywriter, who writes sponsored content for the Domain. I write content for businesses websites of various sizes and industries. Copywriting versus content writing A copywriter writes punchy words to get a short term response, such […]
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A gardener’s website can look absolutely beautiful. Photos shouldn’t be a problem at all, but what about the right words? Website content for a landscape gardening website is just as important for SEO and attracting the right customer organically, without having to pay for Google Adwords. Informative content on a gardener website is important You’re probably already […]
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The building industry is very competitive. Think of all of the electricians or landscapers in your local area. They’re all competing for page one on Google to be found by you. One way to move up the ranks in Google is by writing an informative blog post that answers their question. Blog ideas for the building industry are easier […]
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A construction copywriter writes the content on a builders’ website to sell their amazing service. In the past, a sign out the front of your build with ‘Master builders Association’ and ‘word of mouth’ was all a builder needed to promote himself. These days, busy builders are a bit savvier with marketing. An SEO construction […]
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A joinery website can be a work of art. Joiners can have beautiful photos of their work on a website to attract the right client. As a copywriter for joiners, it’s a trade I genuinely admire. Their work has to be precise down to the millimetre. The quality of work they produce is impressive and […]
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A plumbing copywriter makes your website stand out amongst the crowd. Plumbing is a competitive industry. Each month, there are 2500 searches on average for ‘plumber in Sydney’, and 2400 in Melbourne. That sounds like a lot of customers, but the problem is, there’s also a lot of fierce competition. A plumbing copywriter can move your […]
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Freelance copywriters write websites, flyers, emails, brochures, blogs, content and really anything that sells a product. They could be working in an office environment or from home and either meet with the client or communicate by phone, skype or email. They can offer a more personalised service than an agency, which is great for small businesses. […]
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